Ansh X RPG Foundation

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From Young Hands to Old Palates: The Flavours of Worli Koliwada.

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Flavours of Worli Koliwada is a collaborative CSR initiative led by RPG Foundation and CEAT, in partnership with The Heritage Government and the Maharashtra government.

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About RPGF

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The RPG Group, founded in 1979, is a diversified Indian conglomerate with interests spanning infrastructure, automotive tyres, IT, pharmaceuticals, and plantations. Key companies include CEAT Tyres, KEC International, and Zensar Technologies. The RPG Group's combined revenue is estimated to be around US$4.8 billion.

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Research and Innovation​

I was tasked with designing a book centered on a serious theme, stemming from a major company. However, the goal was to keep the book and overall layout simple and easy to comprehend, incorporating vibrant colors and fonts. We conducted extensive research on various fonts, color schemes, and book layouts. Additionally, I assisted in creating user-friendly print files and color samples using CMYK and Pantone.

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Client

RPG Foundation​

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Project

Book Design and Visual Stretegy

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Scope of Work

• Analysis of graphic elements through research

• Development of image strategy

• Branding for the BOOK

• Print Assist and Printing ready files

• Development of overall book strategy

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Current Status

Printed and available to buy from AMAZON